Automechanika Riyadh Academy

Overview: A strategic examination of transforming the Middle East into a global automotive aftermarket hub, focusing on infrastructure development, regulatory frameworks, and supply chain optimization. The discussion explores leveraging the region's geographic advantage and existing trade relationships while addressing challenges in logistics and market penetration. The session aims to outline actionable steps for stakeholders to capitalize on the growing automotive aftermarket sector.

Discussion Points:

• Establishing efficient cross-border logistics networks and free trade zones to facilitate seamless distribution across MENA and beyond
• Developing specialized automotive industrial clusters that combine manufacturing, remanufacturing, and distribution capabilities
• Creating standardized quality control mechanisms and certification processes to build trust in Middle Eastern aftermarket and OEM products
• Implementing digital transformation initiatives to modernize inventory management and enhance customer service capabilities

Speakers:

• Dr. Faisal al-Kadi, CEO, Al-Kadi Commerce & Industry
• Majid Abdullah Matbouly, Head of Industrial Valley, KAEC
• Ben Stweart, Supply Chain Director – MENA, Lucid
• Aftab Ahmed, Chief Advisor, National Industrial Development Center

Overview:

Addressing the automotive industry's skills gap requires a strategic transformation of workforce development. This session explores how businesses can convert current challenges into opportunities through innovative learning and development approaches. Industry leaders will share insights on building sustainable talent pipelines while creating value through targeted skill development programs. 

Discussion Points: 

• Highlighting the importance of developing specialized automotive technical training programs that combine theoretical knowledge with hands-on experience through partnerships with leading industry players
• Creating incentives and career advancement pathways to attract Saudi youth to automotive sector careers, particularly in technical and specialized roles
• Establishing certification programs and standards to ensure workforce quality and create clear professional development frameworks
• Developing mentorship programs and knowledge transfer initiatives to accelerate skill development and retain talent within the sector

Speakers:

• Rudy Shukri, Business Leader & Coach, Tiqani
• Sandile M., Training Manager, Nissan Motor Corporation Dubai
• Graham Threlfall, Global Key Account Manager - Vehicle Refinishes, Akzonobel

Discussion Points:

• Exploring the role of solar, wind, and alternative fuels in reducing the carbon footprint of automotive supply chains
• Examining how technology-driven automation is minimizing waste, improving resource allocation, and enhancing sustainability
• Discussing the transition to electric and hybrid vehicles for transport and last-mile delivery
• Evaluating how sustainable supply chain practices drive cost savings, operational efficiency, and long-term profitability for the automotive industry

Speakers: 

• Mark Notkin, Chief Innovation Officer, Petromin Corporation
• Mohamed (Lebbe) Haniffa, Logistics Director, Al Ostool Al Aali
• Piero Ngadiuba, Head of Human Resources and Operations, ENY Consulting

Discussion Points:

• Overcoming charging infrastructure & battery supply challenges
• Highlighting the regional manufacturing & assembly opportunities for EVs
• Exploring reverse logistics & recycling strategies for EV components

Speaker: 

• Obai Baroudi, Director Sales, Lucid Motors

Discussion Points

• Training sales teams to effectively communicate PPF value to skeptical customers
• Creating offerings that align with customer needs
• Building and managing quality-focused installation teams to properly reflect brand image
• Collaborating with dealerships to maximize customer satisfaction and dealership profitability through high-quality offerings
• Sales materials and techniques to deliver premium value
• Streamlining operations to swiftly handle claims and maintain customer satisfaction

Speaker

• Eng. Ahmed Al-Hussaini, Managing Director, O2Proformance

Discussion Points:

• Optimizing freight forwarding & last-mile logistics
• The role of free zones & bonded warehouses in cost reduction
• Adapting to rising fuel & transportation costs

Speaker: 

• Nissrine Elqobai, Group Advisory Supply Chain & Operations, Tamer Group
• Umang Khan, Associate Partner, Supply Chain Talks

Discussion Points:

• Streamlining operations from production to delivery for better cost control
• Eliminating inefficiencies in procurement, inventory, and warehouse management
• Overview of how AI, automation, and lean methodologies can enhance supply chain responsiveness

Speakers: 

• Mohammed Almusawa, Head of E-Mobility & Smart City Solutions, AlSharif Group Holding
• Ibrahim Al-Dali, Supply Chain Head, Al-Yamama Holding Company
• Umang Khan, Associate Partner, Supply Chain Talks